When to use Outweigh
For the calls you can't test live and can't afford to get wrong.
Testing a price rise on real customers spends goodwill. Internal teams defend their own patch. Outside advice takes weeks. Outweigh gives you a fast, evidence-first challenge before you commit, and a record of why you chose.
Three decisions it is built for
- 01 · Pricing
The annual price change
Before you tell the market, see which customer groups push back, what they object to, and whether a visible benefit changes the reaction.
- 02 · Cost
Margin or headcount
Weigh cutting roles against a price rise or a hiring freeze, with finance, commercial and risk specialists challenging each option on the same evidence.
- 03 · Contracts
Contract and packaging changes
Find the sticking points in new terms or bundles before your sales team takes them into client negotiations.
What you come away with
- Cited evidence
- Official statistics, rival pricing pages and your own documents, each marked with where it came from.
- Two kinds of pushback
- Objections from synthetic customers, and challenge from specialist perspectives, side by side.
- A dated record
- What you decided, what you expected and why, kept so you can score it when results arrive.
What it does not claim
Outweigh is directional decision support. The customer perspectives are synthetic, not real respondents, and nothing here is a forecast. It shows you the objections worth testing for real before you commit.
Annual licence from €12,000 per year.